We provided custom illustrations featuring adorable animals in their natural habitats for @alaffia’s Baobab Baby and Kids line in order to better emotionally connect with customers. Throughout this whole process, we immersed ourselves in the roots and essence of the brand, and our team is proud to be creative partner to Alaffia and support its mission of advancing education, sustainable living, and gender equality to African communities. To see the full case study, click through to the link in our profile! #alaffia #chendesign

Our task was to solve the challenge of the complexity and scale of our client’s extensive offerings, and we united six different collections—each with their distinct audiences, multiple lines and scents—cohesively under one parent brand. For @alaffia’s Authentic African Black Soap collection, we customized letterforms that meld a love for handcrafted tradition with a modern African-tastemaker ethos. Read more about our process through the link in our profile.

We were charged to “bring back the soul” of the @Alaffia brand through reimagining its identity and packaging, and are excited to share the outcome of our partnership! Alaffia empowers women’s futures and entire communities in Togo, West Africa through their social enterprise model and we wanted to provide unmistakable brand recognition through a contemporary and bold, yet refined and joyful look. Check out the full case study through the link in our profile.

"Rethinking the craft of cold." Our work for @elementalbevco was recently featured in @communicationarts! Check out an updated case study through the link in our bio.

From brand identity to packaging to environment, we stepped into the customers’ shoes to reimagine and improve the @cauldronicecream experience IRL so that every moment would be memorable. Click the link in bio to read through the full case study! #chendesign(3/3)

Our team explored how a balanced interplay between playful and refined could come to life. A neutral palette with pops of color and clean typography (with a nod to the “cauldron” where ice cream is freshly made) all came together to rebuild @cauldronicecream‘s image. Take a look at the full case study through the link in bio. #chendesign (2/3)

With bustling lines, internet fame, and franchises opening left and right, the founders of @CauldronIceCream realized that their current branding needed a refresh and we happily became their creative partners. We believe that great design is grounded in thoughtful brand strategy, so after an inspiring workshop with the team, we researched, synthesized, and defined a brand ethos to set Cauldron apart in a crowded marketplace of tasty desserts. Check out the full case study through the link in bio! #chendesign (1/3)

Our concept for @elementalbevco's ready-to-drink cold coffee was based on an abstract watercolor interpretation of the nuanced flavors of single origin beans. The San Alejo offering pictured here has notes of peanut butter, maple syrup, and candied orange. Yum.

It's always exciting to see our designs come to life on the production line. Learn more about the behind-the-scenes of our collaboration with @elementalbevco through the link in our bio, and many thanks to @communicationarts for the feature!

Introducing Elemental Beverage Co., launching today at Specialty Coffee Expo. With their patented Snapchill™ technology, hot coffee transforms to cold in less than a minute without compromising taste by dilution, oxidation, or additives. We created unexpected branding and packaging to reimagine the experience of chilled, single-origin coffee through every detail.⁣ Read more about our work through the link in profile!

We spent the day learning all about the incredible story and philosophy behind @botniaskincare, visiting Botnia's flagship @skinremedysf as well as their micro-farm and lab in Sausalito. We're thrilled to be working together to reimagine their packaging design!

Find @puristcollective online and in retail stores soon, and check out the rest of our case study through the link. #thisispurist

“CDA has been an incredible partner for us in bringing this brand to life. From day one, they dug deep to really understand what we were looking for. Their vast experience and depth of team talent, coupled with their thought-provoking partnership style, is rare and powerful.”—Cindy Feinauer, GM of Purist

Our team developed an enduring identity and comprehensive campaign that asserts quiet authority and a bold aesthetic to set @puristcollective apart in the competitive hydration market.

Our creative campaign to launch the Purist brand and its first release brought together CDA’s expertise in powerful ways. We provided integrated strengths in photography, video, messaging, and developed the identity and brand voice across print catalog, ads, trade show booth, and environmental graphics.

We established Purist’s distinctive voice amid the retail noise by crafting confident, personable copy.

The scope of our work with @puristcollective included extensive brand strategy. We conducted extensive competitive research, built in-depth customer personas, and lay the foundation for a brand identity grounded in the natural world with a contemporary, urban point of view.

“It’s gratifying to bring shape to visionary ideas and collaborate with similarly-minded individuals who hold to high standards of quality. We’ve laid the groundwork and can’t wait to see Purist’s reputation take off and this brand we created, out in the wild.” —@tracywhitetaylor, Design Director

To elevate the product for various consumer environments, we created a minimalist packaging system for all bottles and lids.

Our partnership with @puristcollective began last year—we were tasked with launching a comprehensive visual identity for Purist to debut their exceptional water bottles, and are thrilled to see the results of our work come to life.

These limited edition flasks of @venusspirits' Wayward Whiskey were a fun project we wrapped up before the holiday season. The size makes them perfect for on-the-go adventures.

Brand and packaging work for @junipperridge. Photo by @jensiska. ⠀ -⠀ #chendesignvault, 2012

A little late to the #nationalcoffeeday party, but that doesn't mean we love (or need) coffee any less. Cheers to the many delightful coffee clients we've worked with in the past!

We donated our creative services to the sucess of this year's Auction Napa Valley, and are thrilled with the results. Take a further look through the link in our bio. #chendesign #auctionnapa (3/3)

On the heels of the region’s devastating wildfires, we wanted to surprise and delight guests with renewed optimism and restrained elegance for Auction Napa Valley. Take a further look through the link in our bio. #chendesign #auctionnapa (2/3)

On the heels of the region’s devastating wildfires, we wanted to surprise and delight guests with renewed optimism and restrained elegance for Auction Napa Valley. Take a further look through the link in our bio. #chendesign #auctionnapa (2/3)

For the second consecutive year, we were honored to create the suite of materials for Auction Napa Valley, an incomparable celebration that annually benefits local disadvantaged families. Take a further look by clicking through the link in our bio. #chendesign #auctionnapa (1/3)

New work for @craftsmanwolves: a beautiful letterpressed wrap for a box of delightful Valentine's treats. 📷: @craftsmanwolves

Here’s a sneak peek of the work we created for Reya Cellars, a woman-owned wine producer in the Santa Lucia highlands. - Enjoy these studio highlights from 2017! We’re thankful for a year of incredible growth #chendesign

Our brand packaging for these Williams-Sonoma seasonings each expresses a distinct personality while fitting within their overarching product line. This project (and 8 others!) won in the 2017 American Graphic Design Awards. - Enjoy these studio highlights from 2017! We’re thankful for a year of incredible growth #chendesign

To honor the 300th Anniversary of Freemasonry, we were commissioned by @masonsofca to create a limited edition presentation box housing a series of commemorative magazines and coin. The keepsake, soft-touch box is embellished with gold foil. - Enjoy these studio highlights from 2017! We’re thankful for a year of incredible growth #chendesign

We’ve had the honor of branding a number of international projects this year from innovative education to luxury beauty products to eco-travel. Here's a sneak peek of the identity and packaging we created for a coffee roaster and producer in the Philippines. - Enjoy these studio highlights from 2017! We’re thankful for a year of incredible growth #chendesign

Sneak peek of our tasty shoot with @ashateahouse. We're excited to share more work from this project soon. #chendesign

Yes way, Rosé, especially to @redcarwine’s delectable 2016 Rosé of Pinot Noir. #chendesign #nationalroséday

Shelves are looking pretty spiffy at the office.

It's #NationalWineDay and we're taking time to appreciate some of our clients in the California wine industry. Swipe left to view print, identity, packaging and website design for @napavintners' #AuctionNapa, @redcarwine, @cliffamily and @freemarkabbey.

Finally out in the wild: @venusspirits' special release vodka! We designed the packaging back in 2014, and can't wait to see it in person at their distillery in Santa Cruz. 📷: @venusspirits

Fun news from #CoffeeExpo2017: @kcpurveyors was a Design Lab Packaging Award Recipient! This particular re-branding project included creating an exclusive gift package and consuming lots of delicious coffee, naturally.