How to Stay Sane, tip. no 6. We know there’s a lot of resources to immerse ourselves in, actions to take, and a relentless news cycle to keep up with. In order to stay activated for the long-term, we hope that you are able to take some time to take care of yourself, whatever that looks like for you.
A note from our founder, @josh.chendesign: we just celebrated our 29th anniversary and have weathered our share of storms, but like many other small businesses find ourselves in uncharted territory. As we’re trying to stay flexible and innovative, we’ve come up with a new initiative called 4-4-4—a sprint-style offering of our services at a new price. Check out the details above and DM us to chat further. Hope you’re staying healthy and well.
For a storied hotel in Hopland, CA, we experimented with visuals that would appeal to modern-day pioneers, invoking a pleasurable sense of adventure and a contemporary experience of heritage. We accomplished this by bridging the best of the past with the energy of renewal, honoring a living community’s roots — and planting surprises along the way. Check out our explorations further through the link in our bio.
We spent the day learning all about the incredible story and philosophy behind @botniaskincare, visiting Botnia's flagship @skinremedysf as well as their micro-farm and lab in Sausalito. We're thrilled to be working together to reimagine their packaging design!
Creating a strong #brand is about more than just coming up with an eye-catching #logo. Our friends at @chen_design… https://t.co/1Onjmq7V1r
It's all about the thoughtful details at @wydownhotel. Check out the full case study of our work with Wydown Hotel on our website—the link is in our profile!
The Laurel Inn is a boutique hotel in the charming Pacific Heights neighborhood in SF with strong mid-century modern sensibilities. We had the opportunity to build a new brand identity system, which included exploring and creating custom typography for the logo. Read through our lead designer's thoughts behind the concept below and swipe left to see more photos!
"I wanted to create something quiet and refined, elegant and practical. Instead of scrapping the previous mark concept (a laurel), I thought it would be nice to simplify the icon to something more symbolic, less illustrative. In contrast to the organic mark, the letters are angular (referring to the exterior) and funky — the contrast of the letters flares in a way that alludes to common shapes in mid-century culture."—@yehoshuawhite #chendesign
We recently finished a collaboration with the passionate folks at @ashateahouse. This is a selection of icons designed to help differentiate tea types across packaging and signage—swipe left to see which icon stands for which tea. #ChenDesign
Yes way, Rosé, especially to @redcarwine’s delectable 2016 Rosé of Pinot Noir. #chendesign #nationalroséday
We're here at @napavintners' #AuctionNapa and excited to see our design work in action while enjoying some delicious wine. Perhaps we'll even get a glimpse of the Coppola family, the honorary co-chairs this year! Follow along our Story for more 🍷
Shelves are looking pretty spiffy at the office.
It's #NationalWineDay and we're taking time to appreciate some of our clients in the California wine industry. Swipe left to view print, identity, packaging and website design for @napavintners' #AuctionNapa, @redcarwine, @cliffamily and @freemarkabbey.
Finally out in the wild: @venusspirits' special release vodka! We designed the packaging back in 2014, and can't wait to see it in person at their distillery in Santa Cruz. 📷: @venusspirits
Auction Napa Valley, hosted by @napavintners, is an annual weekend of events that includes vineyard parties, vintner-hosted dinners, and live auctions to benefit disadvantaged families in the region. We designed a booklet invitation for #AuctionNapa that is custom die-cut, side sewn-bound, and incorporates French folds, multiple metallic inks, and de-bossed details.
Fun news from #CoffeeExpo2017: @kcpurveyors was a Design Lab Packaging Award Recipient! This particular re-branding project included creating an exclusive gift package and consuming lots of delicious coffee, naturally.
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